February 13, 2025 The Best Source of News, Culture, Lifestyle for Culver City, Mar Vista, Del Rey, Palms and West Los Angeles

E.S. KLUFT & CO. REDEFINES LIVING THE DREAM

The Elegantly Tailored and Ultra-Luxurious Palais Royale from E.S. Kluft & Company
E.S. Kluft & Co. brings luxury to unparalleled heights with its $33,000 hand-tailored mattress. These fabulously expensive beds allow you to “live the dream†while sleeping in pure extravagance.

Through a partnership with E.S. Kluft & Co., maker of the most elegantly tailored, ultra-luxurious beds, Bloomingdale’s, the upscale department store, is offering their customers an exclusive collection of custom-designed mattresses, including: E.S. Kluft “Beyond Luxury†Palais Royale, The Signature Collection by Earl Kluft and Kluft Royal Sovereign.

Bloomingdale’s will feature this top-quality, handcrafted collection at its first ever Sleep Shops on the west coast, located at South Coast Plaza, Costa Mesa; Fashion Island Mall, Newport Beach; Century City Shopping Center, Century City; and Westfield Fashion Square, Sherman Oaks. Every mattress comes with a Bloomingdale’s five-year comfort guarantee.

“Bloomingdale’s had the vision to develop an ultra-premium bed and sought our expertise to design a line that would accommodate their customers’ affluent lifestyles.†said E.S. Kluft Founder and CEO, Earl S. Kluft. “There is no compromising good sleep and when it comes to investing in their sleep experience, these customers will spare no expense to get the best night’s sleep they can.â€

The exclusive collection provides the optimum sleep experience, achieving a level of quality, luxury and excellence that is beyond comparison, beyond description—beyond luxury.

E.S. Kluft “Beyond Luxury†Palais Royale redefines luxury in the U.S. and possibly the world. Hand-tailored by skilled artisans, the beds combine exceptional craftsmanship with the finest materials. An abundant blend of cashmere, mohair, Joma wool and Talalay latex conform to your body to eliminate pressure points while layers of breathable certified organic cotton prevent heat and moisture buildup for unmatched comfort. These beds feature thousands of premium English springs encased in calico cotton to minimize motion transfer and to provide extraordinary support.

Each mattress is hand-tufted and hand-side-stitched to secure the inner layers of upholstery and enhance the overall performance from edge-to-edge. The result is the best of old world craftsmanship and sophisticated new sleep technologies. Palais Royale is on sale at Bloomingdale’s from $16,000 to $23,000 in queen.

Other E.S. Kluft models include Kluft, Aireloom Latex and Aireloom bedding made with individually wrapped coils. These are sale-priced from $1,999 to $3,500 in queen.
In 2004, third-generation mattress maker Earl Kluft founded E. S. Kluft & Co. and created the next hallmark of luxury bedding. Kluft’s Aireloom® designs offer artisanal quality and legacy features such as hand-tied coils and side-stitching.

Kluft lines feature the most advanced materials and technologies available in the world, including the highest quality Belgian jersey knits and damask fabrics, Ellison & Robbins nested coils, New Zealand Joma wool, natural Talalay latex, bio-based foams, and natural and eco-friendly fibers. Kluft is available in more than 350 select U.S. retailers and internationally. To learn more, visit www.kluftmattress.com and www.aireloom.com.

K. Pearson Brown is a writer and public relations professional in Beverly Hills. She represents a variety of clients in home furnishings and bedding, including E.S. Kluft & Company.

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